Divisional Sales and Marketing Manager

Description

Competitive Salary Plus Bonus + Car Allowance or Company Car

Barchester have a rare opportunity for a passionate senior sales professional to join us as a Divisional Sales and Marketing Manager. This vital role will support the 47 care homes across the South West Division's portfolio to grow their occupancy and have a positive impact on the commercial success of each and every home. We are looking for someone who is self-motivated, creative, with excellent attention to detail, who will be able to communicate ideas and improvements clearly at all levels.

This is a home-based role, with regular travel across South West / London.

Required experience/qualifications:A background in sales, marketing, and/or communicationsPrevious experience managing a high-performing sales teamConfident in using various reporting processesExperience analysing market and financial data, and presenting conclusionsFull UK driving licence

Responsibilities:Review the top line of each care home, translating findings into business plans to achieve occupancy, revenue, and EBITDAR objectivesLine manage a team of Customer Relationship Managers and oversee the commercial performance of a team of Home Service AdvisorsStrategic input into enquiry generation across the divisionWork with management across the division to identify specific difficulties around enquiry management and community engagement, and deliver training to address these areasRecruitment, induction, training, and retention of Customer Relationship Managers and Home Services AdvisorsOversee a Divisional Activities lead and delivery of Life Enrichment programmes in all homesMaintain a good awareness of the market opportunities across the divisionTravel to care homes across the division to gain a depth of knowledge into the Barchester approach and home-specific challengesDeliver occupancy support sessions on a monthly basis across all regions to develop clear action plansWork closely with the marketing and life enrichment teams to develop, deliver, and promote the Barchester ethosSupport Barchester's ambitious new build programme to ensure occupancy growth in newly opened homesOversee social media activity for 47 care homesDemonstrate a clear focus on quality and customer experience

Rewards and Benefits:Generous salaryCompetitive car allowanceAccess to a range of retail and leisure vouchersFree learning and development opportunities

As the only healthcare provider to be accredited as one of the best companies to work for in the UK, Barchester are dedicated to ensuring that our team are respected and their contribution valued. If you are looking to develop a career with an employer that is supportive and offers progression opportunities, Barchester is an empowering and rewarding place to be.

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Ad ID: 5418116551