About Us

Our story

Gumtree has always had community at its heart. Founded in 2000 by two friends, their aim was to build a community where people like them could find everything they needed to settle into a new city: a job, a place to live, and some furniture to fill their place. What they created was the first online classifieds platform in the UK – a space where people could come together to help each other out in small ways. 

Today, Gumtree remains one of the UK’s largest online classifieds sites serving communities up and down the UK, helping people find what they need most, affordably and locally. Gumtree provides a platform for people to connect around a life stage, a need, a pastime, passion or interest, from new parents trading buggies and nursery equipment, to bike enthusiasts, fuelling their passion. 

So whether it’s a buyer for that “thing” you no longer need, a new car to get you from A-B, a job, sofa or new flat, Gumtree makes Good Finds happen.

Our vision & mission

At Gumtree, we help make Good Finds happen. From great deals that save you a few extra pounds, to finding a buyer who will enjoy something as much as you did.

It’s all our responsibility to make sure getting a Good Find is always simple, easy, and enjoyable, so we can build a culture where people share more and waste less. We’re committed to building a recommerce culture in the UK. We believe it’s good for business, for society and for the planet.

We help make Good Finds happen because we believe everything can find new purpose.

Gumtree community guidelines

On Gumtree, we’re connected by a passion for Good Finds and we believe that it is all our responsibility to make getting a Good Find simple, easy and enjoyable – so we have created these guidelines to help define the community that we want to build on Gumtree and to make it clear what you should expect from us, our team and our community.

Our platform


unique visitors per month*


reach of online adult population*


page views consumed per month**


messages sent between users per month**


live listings across the full site per month**


live listings in For Sale category per month**


live listings in Motors category per month**

62m Visits

per month**

*Comscore MMX Multi-Platform, Total Audience, monthly average calculated from January 2021-December 2021, UK.
**Gumtree Internal Data, monthly averages calculated from January 2021-December 2021.

Find out how you can connect to our audience.

Why choose us?

We’re proud that every month we help over 14 million people in the UK to share more, waste less and find the thing that they need most. We’re all about making connections which is why you’ll find that we’re a team that values collaboration, an open, inclusive and honest culture and a team that believes in supporting each other and our communities. Here are just some of the organisations we’ve supported over the past couple of years:

Richmond Christmas Dinner
Save the Children
Future Frontiers