Digital Marketing Manager

Description

Digital Marketing Manager

Salary: £30,000 to £40,000 DOE

Location: Leigh-on-Sea, Essex

Working pattern: Full-time, Hybrid, 3 days in Studio/Office.

About the Role

We're looking for an experienced, hands-on Digital Marketing Manager to join our creative agency and work across a varied portfolio of clients.

The core of the role is SEO and Google Ads, so you'll need strong practical experience delivering, managing and optimising organic and paid search performance.

You'll also manage website content through WordPress, including creating and updating pages, landing pages and blogs as part of wider SEO and digital strategies.

You'll work directly with clients and alongside specialists across social media, creative, brand and web to deliver joined-up digital activity.

This is a hands-on role. You'll need demonstrable experience across SEO and Google Ads and be able to discuss real examples of work you've personally delivered and the results you've achieved.

Key Responsibilities

Develop and deliver SEO strategies, including technical, on-page and content-led optimisation

Create, manage and optimise Google Ads, particularly paid search campaigns

Research keywords, competitors and search opportunities

Plan, write and optimise blogs and website content in line with SEO strategy

Manage and update client websites, pages and landing pages through WordPress

Use GA4, Google Search Console and Google Tag Manager to analyse performance and identify opportunities

Monitor leads, conversions, acquisition costs and return on marketing spend

Translate client objectives into practical digital strategies and campaign plans

Report on performance and clearly communicate recommendations to clients

Work alongside our social media, creative, brand and web specialists on integrated campaigns

Use AI tools effectively as part of day-to-day digital marketing, research, analysis and content workflows

About You

3+ years' professional digital marketing experience, ideally within an agency or similarly varied environment

Strong, demonstrable experience in SEO, and managing Google Ads and paid search

Practical experience managing content through WordPress

Experience writing and optimising blogs and website content

Good working knowledge of GA4, Google Search Console and Google Tag Manager

Experience using AI tools effectively within digital marketing workflows

Strong analytical skills and the ability to turn data into practical insight and recommendations

A good understanding of lead gen, conversions, CPA and ROAS/ROMS

Confidence working directly with clients and managing multiple accounts and priorities

Additional Experience

Experience in any of the following would be an advantage:

AI search, generative search and emerging search behaviour

Meta Ads and other paid social platforms

Organic social media management

Email marketing, CRM and marketing automation

LinkedIn and other digital advertising platforms

Lead generation and conversion optimisation

Editorial and content planning

Creative campaign strategy

Briefing developer, graphic design, video or photography teams

Contributing to new business proposals and pitches

Knowledge of popular web coding languages

Knowledge of UI/UX

About Swan Creative

We're a creative agency based in Leigh-on-Sea, bringing together strategy, brand, creative, digital and technology. xjnqpsq

You'll work across a varied portfolio of clients alongside specialists in social media, creative, brand and web, with the opportunity to take ownership of search performance and contribute to wider digital strategy.

What You'll Get

£30,000 to £40,000 salary, depending on experience

Full-time hybrid working, 3 days in the studio and 2 days remote

A varied portfolio of clients and sectors

An established creative, social and web team to work alongside

Ownership of SEO and paid search performance

The opportunity to contribute to wider digital strategy and help develop our digital offering

To Apply

If you feel you are a suitable candidate and would like to work for Swan Creative , please do not hesitate to apply

Ad ID: 5419001561