Contact Key Group
Key Group
Senior Marketing Executive
Preston, Lancashire
- Hours
- Full Time
- Posted
- 3 days ago
- Salary
- £35,000 - 40,000 - Annum
- Recruiter
- Key Group
- Closes
- 26 Mar 2026
- Course
- No
- Recruiter Type
- Direct Employer
Description
Key Group is a forward-thinking brand in financial services, focused on helping people unlock a better retirement since 1998. We're proud to support customers and advisers across the later life lending market through our range of specialist brands. You'll join our B2B Marketing function within the B2B Learning & Content team, working closely with our Brand, Acquisition and Nurture teams to ensure integrated planning and delivery.
Key Group is a forward-thinking brand in financial services, focused on helping people unlock a better retirement since 1998. We're proud to support customers and advisers across the later life lending market through our range of specialist brands
We're looking for a Senior Marketing Executive to join our Learning & Content team, right at the heart of our B2B Marketing function. This is a hands-on role where you'll bring campaigns and events to life - owning delivery, keeping things moving, and ensuring everything lands on time, on brand and to a consistently high standard.
Working closely with our Brand, Acquisition and Nurture teams, you'll coordinate account-based marketing (ABM) campaigns that strengthen engagement with later life lending advisers. You'll also manage the operational planning and logistics for a year-round programme of digital and in-person events, partnering with specialists across design, video, learning and social.
What you'll be doing
Coordinating end-to-end delivery of B2B marketing campaigns and assets
Managing timelines, trackers and multiple workstreams with confidence
Planning and delivering digital and in-person events, including logistics, suppliers and attendee journeys
Working cross-functionally to ensure integrated, joined-up marketing activity
Analysing campaign and event performance and sharing insights to improve future delivery
What we're looking for
Proven experience delivering B2B marketing campaigns and/or events
Strong project and stakeholder management skills
Confidence working across the full B2B funnel xjnqpsq and within an ABM approach
High attention to detail, a proactive mindset and a "make it happen" attitude
Comfortable using CRM systems (Dynamics 365 or similar) and Microsoft Office
What we offer
23 days holiday + bank holidays (rising to 28 with service)
Holiday purchase scheme + 1 charity day per year
Tier 1 pension (5% employee / 8% employer)
Simply Health cover & life assurance
Flexible, hybrid working (minimum 3 days per week in the office)
Most importantly, you'll be joining a business built on being Ambitious, Supportive, Personal, Responsive, Expert and driven by Integrity - where your work genuinely makes a difference
Ad ID: 5417759667
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