Marketing Manager

Description

About Morris

At Morris Homes we've been designing and building quality homes for over 60 years. During that time we've built an enviable reputation with both customers and within the industry. Quite simply we're not your average house builder. An exciting and rare opportunity to join one of the leading privately owned house builders as a customer and results focused Marketing Manager.

The Marketing Manager Role is a key position in the Group marketing department, and responsible for planning and implementing all marketing activities on and offline across the group. Based in the Head Office in Wilmslow alongside its North Division, Morris also have divisional office in Rugby covering developments in the North, Midlands and East of the country.

Key Accountabilities:

Responsible for delivering the marketing and communications strategy for all live and coming soon sites to continually drive more enquiries on and offline and KPI's.

Quarterly media planning on and offline and budget management.

Define and run an evolving site by site marketing plan that leverages existing opportunities for a competitive advantage alongside a new site opening activation plan.

Continuously review activity to ensure it's as effective as it needs to be and make recommendations.

Ensure the CRM plan is executed effectively and efficiently to help deliver the right Customer Experience.

Responsible for:

Conceptualising marketing campaigns to drive the results for the department.

Working with the Marketing Executive to ensure the website is up to date and performing correctly, consistently.

Line management of Marketing Executive

Ensuring all marketing is brand right

Ensuring we remain competitive with regular competitor reviews and development visits with recommendations.

Manage the marketing budget to ensure transparency, supporting the management of the marketing cost centre and future spend recommendations.

Working collaboratively with regional sales teams to ensure site specific materials such as literature and signage is accurate, on time and effective.

Work with estate agency partners to continually improve the effectiveness of our marketing.

Working with our marketing agency on campaigns, briefing and feedback on what is required.

Working closely will the sales team to ensure they have all the collateral they need to sell homes

Foster ongoing good relations with agencies to ensure excellent communications and processes with best in class outputs.

Timely briefing, production and proofreading of all marketing activity.

Essential Skills:

Strong IT and literacy skills and experience in measuring and analysing on and offline campaigns.

Have used MailChimp or similar

Have experience of running a website successfully using a CMS such as Wordpress

Confident interpersonal and communication skills

Have a professional manner with outstanding attention to detail

Highly organised

Highly skilled to work with own initiative to get things done.

Be a team player, understanding priorities and work load of other departments

Desirable Skills:

Some knowledge of the construction, house building or property sectors would be an advantage but not essential

Job Type: Full-time

Benefits:

Additional leave

Company pension

Free parking

Health & wellbeing programme

Life insurance

On-site parking

Work Location: In person

Ad ID: 5416933920