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Bill
Managing Innovation Fifth Edition Paperback Book Joe Tidd & John Bessant
Rochford, Essex
£5
1 of 4
- Posted
- 50 days ago
Description
Paperback book in very good condition. Please note the eBook part may no longer be available.
Please see photos for further description.
Collection preferred but happy to post if required.
Overview:
Managing Innovation is an established, bestselling text for MBA, MSc and advanced undergraduate courses on innovation management, management of technology, new product development and entrepreneurship. It is also widely used by managers in both the services and manufacturing sectors. Now in its fifth edition, Managing Innovation has been fully revised and now comes with a fully interactive e-book housing an impressive array of videos, cases, exercises and tools to bring innovation to life. Features: The Research Notes and Views from the Front Line feature boxes strengthen the evidence-based and practical approach making this a must read for anyone studying or working within innovation.
Ad ID: 1495120043
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