Marketing Manager

Description

Marketing Manager – Job Description

## Role

A strategic Marketing Manager responsible for developing and executing integrated marketing campaigns to grow brand awareness, generate demand, and maximise ROI across multiple channels.

## Location

[Insert location or Hybrid/Remote options]

## Salary

[Insert salary range and benefits]

## About the role

We are seeking a results-driven Marketing Manager who is outstanding at marketing. You will lead the planning, execution, and optimisation of cross‑channel marketing programmes, collaborating with product, sales, and content teams to deliver measurable business impact.

## Key responsibilities

Develop and implement comprehensive marketing strategies aligned with business objectives

Plan, execute and optimise multi-channel campaigns (digital, email, social, content, PR, events)

Manage the end‑to‑end campaign lifecycle: ideation, brief, execution, tracking, reporting, and optimisation

Define and own the marketing calendar; ensure timely delivery against deadlines

Lead brand management to ensure consistency across all touchpoints

Analyse market trends, customer insights, and competitive activity to inform strategy

Oversee digital marketing efforts: SEO, PPC, display, social advertising, email marketing, and content campaigns

Collaborate with product and sales to build pipeline, enablement materials, and demand generation

Manage budgets, forecast ROI, and report on performance against KPIs

Manage, mentor and develop marketing team members; foster a high-performance culture

Coordinate with external agencies and vendors; manage contracts and SOWs

Ensure compliance with data privacy and consent requirements in all campaigns

## Required skills and experience

Proven track record in marketing leadership and campaign management

Strong strategic thinker with hands-on execution ability

Experience across digital marketing channels (SEO, PPC, social, email, content)

Proficient with marketing automation, CRM, and analytics platforms (e.g., HubSpot, Salesforce, Google Analytics)

Excellent analytical skills; ability to define and track KPIs, ROIs, and attribution

Demonstrated ability to manage budgets and optimise spend

Excellent written and verbal communication; strong stakeholder management

Ability to lead and develop a marketing team; cross-functional collaboration

Experience in B2B or B2C marketing (industry knowledge as a plus)

## Desirable attributes

Experience with brand storytelling and content marketing

Knowledge of performance marketing and demand generation tactics

Experience with events xjnqpsq and partner marketing

Creative thinker with a data-driven mindset

## Qualifications

Bachelor’s degree in Marketing, Business, or a related field (or equivalent experience)

5+ years of progressive marketing experience; 2+ years in a managerial role

## Key performance indicators (KPIs)

Pipeline growth and qualified leads

Campaign ROI and cost per acquisition

Brand awareness metrics and engagement

Website traffic and conversion rates

Compliance with timelines and budget adherence

Team performance and development outcomes

## What we offer

Competitive salary and benefits

Flexible working arrangements

Career progression and professional development

Collaborative, inclusive workplace culture

## How to apply

Please submit your CV and a cover letter outlining your experience in delivering successful marketing campaigns and leading teams

Ad ID: 5418353431