Marketing Manager

Description

Job Title: Marketing Manager

Salary: DOE

Location: West Manchester (Onsite / Hybrid Optional)

Skills: Brand Strategy, Digital Marketing, Social Media, Campaign Management, E-Commerce Marketing, Content Creation, Influencer Marketing, Analytics, Project Management

A rapidly growing sports nutrition and lifestyle brand is looking for a Marketing Manager to lead all brand, digital, and campaign activity. You’ll be responsible for building brand awareness, driving online revenue, managing content, and executing marketing strategies across Shopify, Amazon, TikTok Shop, and social channels.

If you’re a creative, data-driven marketer with experience in e-commerce and a passion for fitness or supplements, this role puts you at the heart of shaping the brand’s presence and growth.

Key Responsibilities

Own and maintain brand identity across all channels

Manage creative assets: photoshoots, video, product & lifestyle content

Brief designers and oversee graphics, ads, packaging, and marketing collateral

Plan and run campaigns across Shopify, Amazon, TikTok Shop, and social media

Manage paid ads (Meta, TikTok, Google PPC/Display)

Optimise website, landing pages, conversion rates, and SEO

Lead content calendar for Instagram, TikTok, YouTube, and Facebook

Manage influencer and athlete partnerships

Coordinate go-to-market plans for new products and seasonal campaigns

Track KPIs (ROAS, CAC, retention, CR, LTV, traffic) and report performance

Collaborate with operations, inventory, customer service, and finance

Manage marketing team or external agencies where applicable

Who You Are

4+ years’ experience as a Marketing Manager or Senior Marketing Executive, preferably in e-commerce, sports nutrition, supplements, FMCG, or fitness

Proven track record running paid social xjnqpsq and digital campaigns

Experienced in growing social media channels and delivering engaging content

Confident with Shopify, Amazon Seller Central, TikTok Shop, and marketing tools

Creative thinker with ability to brief designers and review content

Analytical, data-driven, and skilled in reporting and project management

Experience with influencer marketing, agencies, or basic graphic/video skills is a bonus

Passionate about fitness, supplements, and lifestyle trends

If you’re ready to lead marketing in a fast-growing, ambitious brand and make a real impact, I’d love to hear from you (url removed)

Ad ID: 5417539376