Global Retail Activation Lead

Description

The Global Retail Activation Lead will drive the development and execution of point–of–sale strategies, ensuring they align with overarching marketing objectives. This role requires deep expertise in delivering global POS solutions and strong capability in managing cross–functional collaboration to achieve consistent, high–impact in–store execution.

Client Details

Our client is a leading global brand known for innovative, high–quality products that combine design, functionality, and sustainability. With a strong international presence and a reputation for excellence, they continue to set industry standards and inspire creativity across their sector.

Description

Key Responsibilities:

Strategy & Governance

Own the global POS strategy, standards, and governance; ensure consistency with brand guidelines and local regulations.Prioritise markets/retailers based on revenue potential, store economics, and operational readiness.Design & Tooling

Create a scalable "kit of parts" (signage, fixtures, demo bays, sample panels, shelf talkers, end–caps).Deliver retailer–specific planograms and install guides; manage content localisation.Partner with Creative Services to keep assets on–brand and easy to update.Retailer Programmes

Co–design programmes with key accounts to fit footprints and shopper journeys.Align promo calendars, launches, and seasonal refreshes with inventory and staffing.Operations & Logistics

Oversee manufacturing, kitting, warehousing, and last–mile install/remove.Maintain an installed–base register (by store/fixture/serial/maintenance history).Digital Integration

Integrate QR/NFC to product selectors, how–to content, and lead capture; ensure analytics and consent are in place.Coordinate with Web/CRM to route scans to the correct locale, language, and follow–up flows.Financial & Measurement

Own POS budget; model ROI (uplift vs. control, cost/store, payback).Reduce total cost of ownership via material reuse, modularity, and vendor consolidation.Publish monthly KPI dashboard and QBR packs.Cross–Functional Leadership

Create feedback loops from store data to Sales, Product, and Marketing.Train field teams and retail associates; create simple install/maintenance toolkits.Profile

About You:

8+ years in retail POS/shopper activation across multiple regions (EU/UK/US/AU).Proven delivery of large POS programs (multi–retailer, 500+ stores) with measurable sell–through impact.Familiarity with JDA/Blue Yonder/Spaceman, SketchUp, Adobe CC.Experience implementing QR/NFC journeys and retail analytics tagging.Sustainability experience (materials, reuse models, vendor ESG scoring).Vendor management and procurement expertise (fixtures, print, digital screens).Strong planogram and store–layout literacy; comfortable with CAD/3D reviews.Data–driven: Excel/Sheets and BI tools (Power BI/Tableau) for KPI tracking and A/B reads.Excellent project management across time zones; strong stakeholder management.Comfortable building new structures and processes in a changing, growth–oriented environment.Commercial acumen with design sensitivity.Systems thinker; simplifies complexity into repeatable kits/processes.Negotiation and vendor management.Change management and clear communication.Builder mindset / start–up mentality: hands–on, proactive, comfortable creating from a blank sheet.Bias to measurable outcomes and continuous improvement.Job Offer

Basic salary: 80,000+ (depending on experience).Hybrid working model based in Hampshire.Annual leave: 25 days per year.Pension contribution.

Ad ID: 5417439323