Marketing Content Manager

Description

Our client are seeking a proactive and experienced Marketing Content Manager to cover maternity leave within its EMEA consumer marketing team, based in Berkshire. This position will focus primarily on a marketing leader in consumer power tools brand, leading the development and execution of Pan–European content strategies to support product launches across digital and traditional channels.

Key Responsibilities

Develop and implement a Pan–European content strategy for RYOBI Power Tools. Manage the annual marketing asset calendar, aligning with product launch timelines. Collaborate closely with EMEA product management teams to deliver compelling content. Organize and oversee video and photography shoots, ensuring high–quality, brand–compliant outputs. Coordinate with European and Asia marketing teams for content deployment and translations. Manage one direct report (Marketing Assistant) and help oversee part of the marketing budget. Maintain internal communications regarding content strategies and objectives. Support ATL campaign development, including TV ads and regional promotions. Liaise with creative agencies to produce brand–aligned campaign assets. Ensure adherence to brand guidelines and monitor marketing execution across EMEA regions. Participate in event planning and execution, including customer conferences and roadshows. Requirements

Minimum of 3 years experience in a similar role or agency environment. Demonstrable experience with video and photo shoot production. A 2:1 University Degree or equivalent preferred. Full UK (or equivalent) driving license required. Strong project management, organisational, and communication skills. A proactive, self–starting attitude with strong team collaboration abilities. Willingness and enthusiasm for international and domestic travel. Proficiency in MS Office (Excel, PowerPoint, Word, Outlook). Knowledge of a European language (in addition to English) is a plus.

Ad ID: 5416941358