Content Strategist

Description

Rhotic Media is a financial marketing and events agency that delivers high-quality multi-channel campaigns, content and events for clients across banking, fintech, asset management and professional services. We are known for our strategic storytelling and deep understanding of financial markets.

Role OverviewWe are seeking a strategic thinker with a technical mindset to lead content planning and execution across client campaigns and internal initiatives. As a Content Strategist, you will shape narratives that resonate with financial audiences, drive engagement and support business objectives.

Key ResponsibilitiesDevelop and implement content strategies tailored to financial services clientsConduct audience and market research to inform tone, format and distributionCollaborate with writers, editors, designers and event managers to deliver cohesive campaignsCreate editorial calendars and manage content workflows across multiple projectsAudit existing client content and recommend improvements for SEO, clarity and brand alignmentAnalyse performance metrics and optimise campaigns based on data insightsLead client workshops and strategy sessions to uncover messaging opportunitiesBuild and conduct client training programmes in media relations, social marketing and sales support Stay up to date with financial trends, regulatory changes and content marketing innovationsRequirementsProven experience in content strategy, marketing or financial communicationsStrong understanding of B2B marketing and financial services terminologyExcellent writing, editing and storytelling skillsAbility to manage multiple projects and stakeholders with precisionGrowth mindset with a creative approach and attention to detailDesirableExperience working in a content, marketing or PR agency or in-house equivalent Confidence in presenting ideas to clients and senior stakeholdersExperience working on building original marketing campaignsWhat We OfferCompetitive salary and performance-related bonusesHybrid working model with on-site hours in either London, Chelmsford, or both.Opportunities for professional development and industry networkingGenerous training budget for professional qualificationsA collaborative, high energy environment

Ad ID: 5416921933