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Contact Gravity Recruit

Gravity Recruit

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Deputy Store Director

Central London, London

Gravity Recruit

Contact Gravity Recruit

Hours
Full Time
Posted
22 hours ago
Salary
55000.00 - 55000.00 GBP Annual
Recruiter
Gravity Recruit
Closes
26 Dec 2025
Course
No
Contract Type
Permanent
Recruiter Type
Direct Employer

Description

Deputy Store Director - White City

Our client is looking for a strong retailer to join their new store team in London, White City.

As Deputy Store Director, youll act as the trusted number two in the store, working closely with the Store Director and the entire store team to drive overall business performance and ensure seamless day-to-day operations.

In this key role, you'll:

Support the Store Director in delivering on strategic goals across sales, service, and operational excellenceLead and develop high-performing teams, ensuring alignment with the brand values and service standardsCollaborate with both the Customer Experience and Operations teams to create an engaging and efficient store environmentMonitor performance metrics, identify opportunities for improvement, and implement initiatives that enhance the end-to-end customer journeyResponsibilities

Customer Experience:

Spend 5080% of your time on the sales floor, actively leading and inspiring the team to deliver memorable and immersive client experiences.Role-model the attitude, setting the standard for exceptional service, professionalism, and positivity.Provide hands-on support in challenging client situations, ensuring issues are resolved quickly and client satisfaction is maintained.Deliver ongoing coaching and training, empowering team members to meet and exceed commercial and operational KPIs.Take ownership of floor leadership, ensuring consistent coverage, smooth operations, and an elevated service environment.Inspire and guide the team in leveraging digital tools to offer personalised and connected client services.Lead and align the management team to cultivate a vibrant and welcoming store atmosphere, driving results across all commercial KPIs.Collaborate with the store leadership teams to analyse performance data and propose strategies to elevate the client journey and related KPIs.Support the store director wider management team by enforcing high standards in client service delivery and resolving any client concerns with efficiency and care.Operational Excellence:

Optimise and oversee store operations in partnership with the Operations Manager, ensuring efficiency, compliance with company policies, and adherence to operational guidelines.Inspire and support the management team in enforcing all store policies and procedures related to products, testers, pricing, merchandising, and coordination with external partners (including brands, helpers, and security).Collaborate with the Operations Manager to maintain the stores premium image, focusing on cleanliness, product availability, and overall presentation.In partnership with Category Managers, ensure the team consistently applies and follows operational standards and procedures across all departments.Proactively monitor stock levels and communicate low-stock or out-of-stock risks to the Operations Manager to maintain optimal product availability.Team Management:

Partner with the store director to recruit, train, retain and develop talent.Cultivate a collaborative, inclusive team environment that encourages open communication and synergy.Monitor and elevate team effectiveness through regular performance check-ins and constructive feedback.Partner with the Store Director on resource allocation, team scheduling, payroll, and maximizing team performance.Lead workshops and peer learning sessions, promoting knowledge sharing and continuous team development.Develop future leaders who embody the company values, fostering a culture of growth and opportunity.Collaborate with the recruitment team to attract and onboard top talent who are passionate about beauty and client experience.Sales Optimisation:

Inspire a high-performance sales culture, motivating store teams to exceed targets through shared goals and celebration of successes.Champion a culture of excellence, centred on client satisfaction and aligned with our clients core values.Drive strategic sales initiatives, leveraging data insights to inform decisions and adapt to evolving market trends.Maximise Beauty Hub engagement through events, partnerships, and personalised experiences that boost interactions and appointment bookings.Utilise sales analytics to identify performance gaps and refine sales strategies.Create strong partnerships with our brand partners, elevating product offerings and co-creating impactful promotions.Develop engaging masterclasses that showcase brand and the company's expertise, positioning us as a leader in beauty education.Business and Strategy:

Act as a key strategic partner to the Head of Retail, providing insightful knowledge on market conditions, competition, and evolving client needs to inform business decisions.Develop and recommend short- and long-term business plans to accelerate top-line sales and strengthen brand performance.Plan, execute, and oversee in-store promotional events and displays, ensuring alignment with brand guidelines and client expectations.Conduct regular market visits and competitor analysis to stay ahead of industry trends and identify local business development opportunities.Ensure all managers contribute accurately to Business Reports, enabling a complete and strategic view of store performance.Oversee and manage the stores Profit & Loss (P&L) to ensure profitability and cost control.Skills:

Extensive experience in client experience management, preferably within the retail or beauty sector.Exceptional leadership, team management, and motivational abilities, with a proven track record of developing high-performing teams.Deep understanding of retail operations, policies, and procedures, including inventory, cash management, and service excellence.Outstanding communication, interpersonal, and conflict resolution skills, with a strong client-first approach.Exceptional organisational and time-management skills to effectively manage priorities in a dynamic environment.Package:

GBP55,000 + Package + Bonus + Fantastic Benefits

Ad ID: 5417482282

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