How We Handle and Protect Your Data

Here at Gumtree, we want you to feel confident about the way we handle your data and your privacy. In this article, you’ll find a brief overview of what information we collect and how we handle it. For more details, check out our full privacy notice.

How we handle and protect your data

At Gumtree we believe in transparency. It’s why we’re clear about how we store and what we do with your personal data.

What personal data do we have about you?

  • The name, email address and phone number you provide when you sign up.
  • Information about the device you use when creating your account, including the IP address.
  • Any information you include when creating an ad.
  • Information you fill in when completing a webform on Gumtree (e.g. when contacting customer support).
  • Financial information in connection with a transaction or payment (e.g. for featured ads).
  • Other content you generate when using our services (e.g. information about your Favourite Ads, Saved Searches or Ratings & Reviews).

What do we use it for?

  • To provide you with our services, including posting ads, accessing replies to ads or messages, and managing your account.
  • To contact you regarding your account, troubleshoot issues or provide any other kind of customer service.
  • To provide you with personalised advertising based on your customisation preferences.
  • To send you service updates, promotional offers and marketing content that’s tailored to you.
  • To help us prevent, detect and mitigate suspicious activity, such as fraud, on Gumtree.

Who do we share it with?

How do we protect your data?

We use technical and administrative security measures to keep your data safe, including computer-based methods such as firewalls and data encryption. We’ve placed careful controls on who can access our data centers, where information is stored, and how access to information is authorised. Gumtree also complies with a set of global privacy standards known as Binding Corporate Rules (BCRs), which are designed to safeguard your data.